I’ve attended every SXSWedu since the beginning. As it’s located in Austin, it’s a great opportunity to learn and share with leaders from around the world right in my backyard. This year, we are sending quite a bit of staff to stretch their thinking and grow as professionals. As usual, Ron Reed and the crew at SXSWedu put together a dynamite line-up that doesn’t disappoint. One thing I created to help guide staff is create a “manifesto” of sorts for those that are either going for the first time or are just needing help not being overwhelmed by all the great sessions in their lineup.
If you are a first-time or veteran SXSW-er, hopefully some of these tips will help you as you make your way towards Austin next week.
If you are with a group, create a Slack channel
Attending a large conference with a group can be engaging but you also can run into serious FOMO (Fear of missing out) on sessions you don’t attend. I invited all of our staff attending to our own district Slack channel. Slack is a great way to share resources and communicate in a group format that won’t crowd your inbox during an event like this. I consider it kind of like a group text on steroids. We will still encourage staff to follow along at the #SXSWedu hashtag, but using a private group Slack can be powerful when reflecting and sharing after the event is over.
Parking can be tricky…and Uber is gone
The days of free parking in downtown Austin are over (unless you are comfortable walking a long distance). That said, most of the parking around downtown is reasonably priced ($10-$15 bucks), but I’d encourage you to car pool if possible. Here’s a map of downtown parking for some ideas of where to find parking. Also, as Uber and Lyft pulled out of Austin since the last SXSWedu, you’ll want to use an alternate ride-share company like Fare or Ride Austin to get around down town. If that doesn’t work, there are always a bunch of pedi-cabs!
Registration is located on the Northeast corner of the convention center (Exhibit hall 5). You should have been sent a badge via email from firstname.lastname@example.org that has your Quickcode to scan when you get there. You can also link your account with the social.sxswedu.com account to upload your picture ahead of time if you don’t want them to take it when you get there.
You can pick up your badge starting at 4 PM on Sunday (advisable if you want to avoid longer lines on Monday).
Lunch places are always changing year to year so check Yelp for some good options. Prices do vary and “rush hour” is generally between 11:30-1:00. Some newer places downtown include Cafe Blue and one of the BEST pizza food trailers down Rainey street behind Craft Pride called Via313 (Detroit-style pizza). One of my favorite burger joints continues to be Casino El Camino on 6th street. Of course, if you are looking for BBQ and don’t want to wait too long in line at IronWorks, I’d highly recommend LaBarbecue (order the rib, it’s pricey, but worth EVERY penny!).
SXSWedu has several events that happen in the evening. There are multiple movie screenings happening throughout the week. One of note is a screening of the movie “Hidden Figures” on Monday from 7-9pm at the Stateside Theater (with a Q&A panel with @RafranzDavis and others to follow). Another event that I am personally involved in is the CatchOn Launch Party on Tuesday at 7:30pm-11pm at Cedar Street Courtyard. It’s a start-up company I’ve been advising on and we have all sorts of fun stuff planned for that evening including a little live band karaoke! Your SXSWedu badge will get you into all of these events.
SXSWedu doesn’t follow traditional conference schedules (1 hour sessions repeating throughout). There are variety of sessions from 15-minute talks, to Think tanks, to meet-ups, to Future 20s, to longer workshops. Be sure to create a log-in before arriving and ‘star’ the sessions you are interested in but also note the start and end times as many overlap. Also, note that with the exception of keynotes, most of the sessions Monday through Wednesday run from 11am-6pm and on Thursday they are from 9:30am-2pm with a closing party to follow. (you can sleep in!)
Sessions that intrigue me
I’m super pumped to see Tim Ferriss keynote on Wednesday at 9:30am. I’ve been a fan of his podcast and books for the last couple of years and I’m excited to hear what he has to say about learning and mastery. Sessions that focus on design thinking, student empowerment, and artificial intelligence tend to draw my interest this year. I’m also all-in on the Breakout EDU concept and I’m excited to see good friend and super-engaging speaker Adam Bellow at this year’s event. This year, not only am I attending, but I’m also moderating an interactive panel called “#AppOverkill: Going Beyond the Buzzwords”. I’m excited to hear from the panel of experts we have assembled and we are also going to be doing some different activities to engage audience in the conversation. Come be a part of the conversation and fun at Tuesday at 11am!
Takeaways and Reflections
Attending an event like this can be incredibly rewarding and energizing to those of us in education. However, it’s important that those that attend also bring back and share their learning with others on campus.
Here is a list of questions to keep in the back of your mind as you attend sessions and look for things to bring back. (Thanks to Lisa Johnson @TechChef4U for curating this!)
- What are the top sessions/topics that you liked?
- What are the top sessions/topics that you would like to take back to your campus to impact change?
- What are the top sessions/topics that challenged your beliefs?
- Who was someone you connected with that impacted you?
- Who are the top people that engaged you?
- What are the top resources you found most impactful?
- What are the top pieces of research or studies you feel are most impactful for our students and/or teachers?
- How will I share my new discoveries from this event with my staff?
While there are many other questions you are thinking about than the ones above, keeping these in the back of your mind while attending SXSWedu allows you time to reflect when it’s all over and also think about ways to share your new discoveries with others when you return.
Do you ever have that moment where there is something you have to do, but you don’t want to do it? Maybe it’s just a menial task like putting away laundry or doing the dishes. In your job it may be something like entering grades or uploading data via .csv files. Those moments happen throughout life unless you are lucky enough to have a butler and not have to work.
But what about those times when there is something you have to do that troubles you because you know it pushes you out of your comfort zone?
Now I’ll stop here and say that the phrase “have to do” would really be more apropos if replaced with “should do.” It’s those uncomfortable moments when you have an opportunity to do something that has some potential benefit, but because it pushes your comfort zone a bit, you decide not to do it. You end up circling back later usually with some regret, expressing how you should have done whatever it was. You end up “should-ing” yourself out of doing things. (Great video here detailing this concept)
A couple of weeks ago my wife and I got to travel to Australia to present and MC the amazing iPadpaloozaGC event taking place there. We decided to make a mini-vacation out of it as I was taking time off to travel anyway and go up a few days early. After traveling 26 hours, we landed in Gold Coast with really only 2 and 1/2 days to explore, the 1/2 day being the Sunday we landed.
My wife had done some research and discovered a place called “O’Reilly’s Rainforest Retreat” which had a great viewing platform that over-looked the rainforest. The only problem was, it was too far for an Uber ride so we had to rent a car. Now, as you may know, in Australia they drive on the left side of the road with the car seat in the right side of the car. We decided rental was the way to go and as we landed I noticed something strange….I was nervous.
I say strange, because nervousness is not usually a trait I possess. Even before public speaking, you can often find me laughing and dancing off-stage (probably as a way to combat the onset of nervousness mind you). My hands were clammy, my stomach began to ache, and I began to imagine that scene in European Vacation where Chevy Chase is running into everyone in the parking lot as he learns to drive.
I began to frantically look at the cost of an Uber ride. It would be about $300 round-trip, but that cost might be worth it if for no other reason than to overcome the anxiety I was now experiencing. Without really thinking though, we walked up to rental counter to “hire a car” as they say it down under. And so, despite being exhausted and jetlagged, I found myself behind the right side of a car driving on the wrong side of the road. We were off.
We picked up our friends, Scott and Lisa on the way up to O’Reilly’s to share in the horror/experience of me learning to drive all over again at the age of 41. Of course, being a male, I had to hide my fear, but anyone looking at my knuckles on the steering wheel would have noticed they were stark white. As we traveled up the mountain the road began to get narrower and narrower. Eventually, it turned into a one-lane, two-way road that didn’t have any guard rails and a deadly cliff on one side. Here’s a little time-lapse of what that looked like from the passenger seat on the left side:
Needless to say, I was now completely terrified. Every time a car was traveling down the road, I would have to pull off onto a non-existent shoulder with the car teetering on the edge. My wife would dig her nails into my leg as she had a bird’s eye view on what would be our eventual demise. At some point on the drive (which lasted about 45 minutes), I began to have a sense of euphoria overtake me. Had we died and I didn’t notice? Was this what adrenaline junkies refer to as an adrenaline high?
This euphoria I was experiencing was from learning something new. That change and discomfort I was feeling went hand in hand with learning something new. Now, I know this isn’t a break-through in science as many blogs and articles have discussed how you can grow through discomfort, but this experience was extremely visceral for me. I started thinking about my own career and the education of our students. I started thinking about our teachers who we ask to take out of their comfort zones at times with the integration of technology.
As if perfectly timed, the next week I was back in the states (now re-learning how to drive on the right side of the road) and preparing for our first ever iLeap Academy for internal staff. iLeap Academy is an immersive learning expedition of sorts. Tim Yenca (@mryenca) and I train teachers over several days on effective and meaningful ways to integrate technology. We also visit many of our classrooms and let the teachers take on the role of the observer to see 1:1 in action.
This academy isn’t for the tech savvy teachers. It’s for the teachers that have sound pedagogy and content knowledge that are just looking for a way to improve their practice with the integration of technology. Over the course of four days, 36 brave teachers sat down in their seats and prepared to drive down the wrong side of the road and get out of their comfort zone.
They were introduced to boundary-pushing concepts, forced to competitively collaborate in a series of challenges and an Appmazing Race, and even had to endure some of my most difficult brain break challenges on top of learning new tools and ways to integrate them. Like my drive up to O’Reilly’s, I could sense that many in the crowd had some fears or discomfort to some of the concepts and ideas being discussed, but decided to take the ride anyway.
When the week ended, Tim and I went back to review some of the comments from the exit survey. We have done iLeap Academies for other districts, (next one is November 8-10, register here!) but never our own staff. We were both floored by the responses:
Wonderful experience, I feel I am walking away as if I went through a technology boot camp and going to try some of these things next week. Very excited to try all of this in the classroom and can’t wait to see my kids reactions to some of the ideas!
It was excellent, I would recommend it to every teacher I know!
I really enjoyed the opportunity to come and learn about technology even in my 33rd year in education.
One teacher, who was in his 30th year of education, even took the time to write our superintendent to tell him that this was the best professional learning experience of his career. Many of the teachers in side conversations expressed initial hesitation for attending and being a part of this. It was a couple of days out of their classroom which means sub plans, playing catch-up, etc. and it also meant learning about some new ideas. But after the experience and stretching them out of their comfort zone, they went forward with confidence and ready to take a risk.
As Tim and I visited campuses the following day, we saw many of our “iLeapers” proudly wearing their iLeap shirts and more importantly, putting into practice immediately some of the things they had learned.
That sense of euphoria from learning something new can come in many different ways. It comes from trying new things and getting out of your comfort zone. It comes from sharing an experience with friends or colleagues as you travel down a narrow road. It comes from not “should-ing” on yourself and being brave. While the peril that exists on the other side of our choice may not always be a deadly cliff, taking a risk or changing a mindset is still an extremely uncomfortable thing for our brains to do.
I applaud all those teachers out there that continue to try and improve their craft.
So take a chance and drive on the wrong side of the road every so often when it comes to your teaching craft. The pay-off for student learning can be spectacular. Much like the view from the top of a rainforest.
On January 16th, 2014 I held a press conference to announce my retirement. There comes a time in every person’s life when they know it’s time to move on. I’ve seen some of the most memorable sports retirements and wanted mine to be modeled in the same vain.
Unlike those memorable speeches held in stadiums around the country, mine was held in my kitchen around the table. No microphones or press (unless you include the 3 precocious girls running around at the time).
It was time.
And so, with a heavy heart I told my wife that I was retiring from the DJ business. Instead of tearful goodbyes and interview questions those athletes face, my exit interview was much more steeped in reality. My wife’s response was, “that’s great honey, can you change the baby’s diaper?”
From a career that had humble beginnings DJing a friend’s wedding as a favor in 2010 to the height of my career in 2012, I had a lot of joy in getting the crowd up and moving during a wedding. I’m not blessed with much musical talent and I’m notorious for singing the wrong words to songs. One thing I’ve always been able to do well is motivate an audience to get up and dance.
I realized something those last few wedding gigs – good teachers are essentially classroom DJs.
Think about it.
Your job as a teacher is to motivate the kids to learn. The good ones know when things are going slow, when the crowd is starting to get bored and they change the song. Sometimes, you even need to get out into the middle of the room and get the kids up and moving. I mean, if we didn’t do that, we could essentially be replaced by a really good Pandora station for learning. Here are four traits that really good teachers and DJ’s share:
Just as there are classic songs that we play, there are classic lessons that teachers teach. However, the same songs don’t always work for the same crowd. If I tried to play some hip-hop at a predominately country wedding, I’d get a lot of listless, slack-jawed stares. The same is true for the how we teach. I used Google Docs with the Bride and Groom to request songs for their ceremony in advance. This “formative assessment” told me a lot about their styles and tastes and I could tailor the music to fit their needs. I see teachers doing more and more of this in classrooms as they change the direction of a lesson based on the crowd’s tastes. Sometimes, you have to remix it, change the style and suit the interests of your audience.
One other thing I loved about DJing was discovering all the new music the “kids these days” were listening to. Keeping my material fresh and up to date was a big key to my success. There’s nothing more embarrassing than playing MC Hammer’s 2 Legit 2 Quit to an empty dance floor. As teachers, we also must make an effort to stay up to date. The influx of technology and tools available on the web are infinite and sometimes mind-numbing. However, using these fresh tools can keep your crowd more engaged and often will save you time in your day.
This one was a challenge for me early in my career. I felt it was so important to keep people dancing non-stop for 4 hours that I never planned for breaks or mixing in slow songs (“drink-getters” we call those in the biz). A good DJ knows when to change things up by reading the audience. With the amount of content we are “forced” to get through in the classroom, it’s easy to put the petal to the metal for 180 days straight. However, you’ll leave your students exhausted and drained if you went at that pace every day. Instead, change it up a bit. Have a “slow dance” from time to time to allow kids to catch their breath, reflect, and then get ready for more.
Some of my most memorable moments of being a wedding DJ are when the crowd responds to a song. (The Isley’s Brother’s “Shout” being the ultimate audience response song) . Sometimes in the classroom there can be that magical moment where the kids are so engaged you can almost feel them learning together “out loud” as a group. While you can do you best to anticipate this by judging your audience, adjusting your music and pacing, sometimes, you just have to let it go and let them take control. Pass the mic around and let them sing their rendition of “Sweet Caroline” so they can make those memories.
While I may be retiring in name, I’m not retiring in spirit. My crowd has shifted from inebriated party-goers to teachers and administrators that are thirsty to learn. My music is now the infusion of technology and dynamic learning in every day classroom life. I still need to judge the crowd for interest, avoid the empty dance floors, and allow them time to get a drink every now and then. So, in a way, this isn’t a retirement, it’s a melding of my previous career with my current one. I’m teaching like a DJ.
And that is sweet music to my ears….even if I get the words wrong from time to time.